While email has lost some of its allure since its inception almost 50 years ago ~ partly thanks to social media ~ the effectiveness of email marketing for a small business can not be understated. Email marketing is still effective, yet, many companies fail to…
5 Critical Mistakes You Could Be Making As A Small Business Owner
If you had the courage to start a small business, congratulations! It is no easy task to turn your dream into a reality. Here are some common mistakes new small business owners make and what you can do to avoid them. 1. You don’t have…
Budgeting For a Small Business in 2018
If you haven’t already, it’s time to prep your business’ 2018 budget. While a variety of factors determine your business’ success or failure, your ability to create and stick to a budget is key to its survival. Your budget can help you: Anticipate cash inflows…
3 Steps To Effectively Market Your Small Business: Choose your mode of advertising!
Choosing a method of advertising can be hard for small businesses. These 3 steps help small business owners narrow down their options to choose the right advertising medium for them. Step 1. Identify your target audience. What type of audience are you trying to reach?…
5 Ways To Get New Customers For Your Small Business
With National Small Business Week quickly approaching (April 29th – May 5th 2018)…We’ll throw out a question – What is the NUMBER 1 problem most small businesses have? Not perfecting their products, hiring the right staff, or even customer service. It’s getting new customers! Here…
The 5 Best Custom Giveaways for Weddings
When you have noticed that spring has sprung, wedding season has just begun! Wedding Season is one of the most wonderful times of the year! The weather is great and your special day is going to be filled with love, friends, family, and celebrations. We…
The 5 Best Promotional Items for Churches and Other Places of Worship
At your church, temple, mosque, synagogue, or other local place of worship, a common goal is almost always spreading the news of your religion to your neighbors. You want others to join your congregation, and it often takes long & heartfelt conversations with people just…
4 Must-Have Promotional Products for Earth Day
Perhaps the largest collective day of conservation on our planet, Earth Day, April 22, is dedicated to ending plastic pollution. It is no secret that plastics are threatening almost every environment and ecosystem on our planet. Responsible use of plastic (recycling) and using non-plastic products…
10 ways to Save Money for Your Small Business!
You’ve invested money and countless hours trying to make your dreams of a small business a reality. How do you save your money so that you can keep the doors open? These 10 money-saving tips will help your small business grow 1. Use an advertising…
The Best Giveaways for Marathons, 5k’s, Triathlons, and IronMan Races
These races cause thousands of people to gather in one place at the same time – this presents a great opportunity to market your brand. Make sure you are handing out custom printed products that make sense for the event and are useful at the…